ReachMail

ReachMail Overview

Reachmail is an email marketing platform that offers a variety of solutions. These include (according to business setting & needs):

• Drag & drop email builder plus convenient cum flexible list import
• Receptive live phone & real email team delivery support, especially for amateurs
• Multi brand & user support with micro granular access as well as permission protocol
• Advanced HTML editor with litmus inbox previews alongside fully functional API
• Exclusive account management & varied structure depending on requirements
• Dedicated or shared IP space & advanced DKIM / DMARC support
• Detailed mass email marketing features to cater for large emails
• Simple SMTP (relay) serial transactional service with API sending options too
• Various integrations & up to 2 years worth of report data are available

Their drawbacks, however, are:

• Skeletal & underwhelming template designs, reducing newsletter appeal to customers
• Complex user interface which makes editing cumbersome, especially with limited choice
• The resource section is somewhat useful but still offers only patchy guidance
• Email layouts can be poor, especially considering that Reachmail is a pro tool

Overall then, whilst Reachmail may offer nominal pricing, their features, service & functionality are average at best. You may be disappointed with the results, especially if targeting high-profile clientele. Then again, this does depend on the operating environment, nature of your business & other factors, to name but a few.

Raj Kishore

I am a digital marketer and SEO content writer at Cloudfindr.