ReachMail

ReachMail Overview

Reachmail is an email marketing platform that offers a variety of solutions. These include (according to business setting & needs):

• Drag & drop email builder plus convenient cum flexible list import
• Receptive live phone & real email team delivery support, especially for amateurs
• Multi brand & user support with micro granular access as well as permission protocol
• Advanced HTML editor with litmus inbox previews alongside fully functional API
• Exclusive account management & varied structure depending on requirements
• Dedicated or shared IP space & advanced DKIM / DMARC support
• Detailed mass email marketing features to cater for large emails
• Simple SMTP (relay) serial transactional service with API sending options too
• Various integrations & up to 2 years worth of report data are available

Their drawbacks, however, are:

• Skeletal & underwhelming template designs, reducing newsletter appeal to customers
• Complex user interface which makes editing cumbersome, especially with limited choice
• The resource section is somewhat useful but still offers only patchy guidance
• Email layouts can be poor, especially considering that Reachmail is a pro tool

Overall then, whilst Reachmail may offer nominal pricing, their features, service & functionality are average at best. You may be disappointed with the results, especially if targeting high profile clientele. Then again, this does depend on the operating environment, nature of your business & other factors, to name but a few.

Raj Kishore

I am a digital marketer and SEO content writer at Cloudfindr.

ReachMail Features

• AB Testing
• Auto-Responders
• CAN SPAM Compliance
• Customer Surveys
• Drip Campaigns
• Dynamic Content
• Event triggered actions
• Image Library
• Landing Pages/Web Forms
• List Management
• Mobile Optimized Emails
• Reporting/Analytics
• Subscriber management
• Template Management
• WYSIWYG editor