Mailchimp Overview
- Looking for multichannel email marketing to boost your online campaigns & witness your business thrive? Let’s take a look at what they can do for you, with a myriad of features.
- Hosting email, landing page & ad creation capabilities: all integrated in house.
- Automated tools for a personalised & customised management overview.
- Continual development & updates on their platform to hone the user experience.
- Tips & advice to improve marketing strategies: now engage a wider audience.
- Target customers with bespoke & timely messages by applying journey models.
- Understand what customers desire & design visually appealing graphics to connect.
- Landing page CTAs, client reconciliation with digital ads & social media organic posts.
- Advertise with distributing conventional physical postcards for an added tangible effect.
- Timelines on the dashboard summarise all actions & their efficacy to gauge all progress.
- Dedicated CRM contact syncing for effective promotion of your brand.
- Segmentation & predictive analytics to tap certain demographics reinforces engagement.
- Apply creativity with their (dynamic) content studio, material template & subject line to help.
- Initiate conversations with customers & hold them with preconfigured AI-powered automation, journeys, timed trigger optimisation & transactional mails for eCommerce.
- Live analytical reports yield helpful data with stats to offer recommendations.
- A/B link testing to try out various permutations in programming with various algorithms.
- Mobile device app compatible, survey options & coding support for increased visibility.
- Stellar support, professional acumen & multiple integrations.
- This is all promising, however, what are the disadvantages of opting for Mailchimp (if at all)? The issue mainly is centred on the practical functionality of the aforementioned features, as there are omissions at times.
- This is compounded by a lack of integrations in certain sectors too. These concerns of operability do cast some doubt over Mailchimp is an email marketing package.
- Nevertheless, their great support & receptive nature to feedback perhaps offsets this.
Mailchimp Features
- Activity Dashboard
- Collaboration tools
- Build mail lists
- Image and file hosting
- Social media plugins
- Automation workflows
- Download PDF newsletters
- Email analytics
- Multiple tutorials available
- Custom signup forms
- Import Excel lists
- Product recommendations
- Custom rules
- Retargeting
- Performance monitoring
- Sales and website activity tracking
- Order notifications
- Campaign segmentation
- Content management
- Custom forms
- Customer accounts
- Customer analysis
- Client database
- Customizable email templates
- Data import
- Data synchronization
- eCommerce integration
- Email archiving
- Email distribution
- Email integration
- Email notifications
- Lead generation
- Mail merge
- Mobile integration
- Multi-channel communication
- Multi-channel management
- Multiple projects
- Multiple user accounts
- Order management
- Real time analytics
- Real time data
- Real time monitoring
- Real time reporting
- Registration management
- Rich text editor
- RSS feeds
- Search functionality
- Social media integration
- Subscription services
- To do list
- Website integration
- Email designer
- Multi-campaign
- Automated scheduling
- Customer segmentation
- Campaign analysis
- Order confirmation
- Drag and drop interface
- Multivariate testing
- Demographic data
- Customer loyalty program
- Social network marketing
- Mailing list management
- Event triggered actions
- Social media metrics
- Custom fields
- Drip email marketing
- Knowledge base
- Landing page templates
- Multi-channel marketing
- Social advertising
- User activity monitoring
- Event triggered Email
- Email delivery
- Market segmentation
- Graphical data presentation
- Click-through tracking
- Campaign archives
- Bounce tracking
- Reporting and statistics
- Unsubscribe database
- Customer activity reporting
- Monitoring
- Preview functionality
- Facebook Ad and Instagram Ad campaigns
- Lead management
- Engagement analytics
- Geolocation
- Email marketing
- Usage tracking
- Subscriber management
Mailchimp Plans & Pricing in 2024
Available on: Free, Free Trial, Subscription- Starting Price: $10/month
- Pricing Module:
MailChimp is forever free for up to 2,000 subscribers and 12,000 emails per month. For users with more than 2,000 subscribers, MailChimp offers monthly and pay-as-you-go plans: 1,001 - 1,500 subscribers with unlimited emails per month - $20.00/month 1,501 - 2,000 subscribers with unlimited emails per month - $25.00/month 2,001 - 2,500 subscribers with unlimited emails per month - $30.00/month 2,501 - 2,600 subscribers with unlimited emails per month - $35.00/month + $199.00 for pro subscription
Alternatives of Mailchimp
Mailchimp Reviews
4/5
Overall ratingValue for money
4Features
4Ease of use
4Customer support
4Likelihood to Recommend
Rating breakdown
Value for money
Features
Ease of use
Customer support
Likelihood to Recommend
MailChimp is Great
I have been using MailChimp for a few months now and I'm really impressed with the features it offers. It's easy to use and the user interface is intuitive and user friendly. I especially like the automation features, which allow me to set up automated emails and campaigns. MailChimp also offers great customer service and support. I highly recommend it for anyone looking for an effective email marketing solution.
Pro
Intuitive user interface, Automation features, Great customer service
Cons
None
Rating breakdown
Value for money
Features
Ease of use
Customer support
Likelihood to Recommend
Mailchimp makes emailing easy
Mailchimp is great for managing email campaigns. It's easy to use and has great features like automated emails and analytics.
Pro
Simple, great features, analytics
Cons
None
Rating breakdown
Value for money
Features
Ease of use
Customer support
Likelihood to Recommend
Mailchimp is Amazing
Mailchimp is an amazing email marketing platform. It is user friendly, intuitive and easy to navigate. The automation features are great and the analytics help you to track the performance of campaigns. I especially love the ability to design and customize emails with their drag and drop editor. Highly recommend Mailchimp for any business.
Pro
User friendly, intuitive, automation features, analytics, drag and drop editor
Cons
None
Rating breakdown
Value for money
Features
Ease of use
Customer support
Likelihood to Recommend
Not the Best Choice for Emailing
I've been using Mailchimp for a few months now, and I'm not impressed. The user interface is clunky and the features are limited. It's not the most intuitive program to use, and I find myself frustrated when trying to do something as simple as creating a new email campaign. The customer service is also not great.
Pro
Good for small businesses
Cons
Clunky user interface, limited features
Rating breakdown
Value for money
Features
Ease of use
Customer support
Likelihood to Recommend
Not a great experience with Mailchimp
I recently started using Mailchimp for my email marketing campaigns and it was not a great experience. The user interface is not very intuitive and the features are limited. I found it difficult to customize the templates and the analytics were not very helpful. I would not recommend this service to anyone. Namely, the customer service was not very helpful either.
Pro
None
Cons
User interface is not intuitive, Limited features, Difficult to customize templates, Unhelpful analytics, Poor customer service
Rating breakdown
Value for money
Features
Ease of use
Customer support
Likelihood to Recommend
Powerful Email Marketing Tool
Mailchimp is fantastic! Automation, tracking, and analytics make my life easier.
Pro
Easy to use, great analytics, automation
Cons
None so far!
Compare with Top Alternatives
| Mailchimp | AWeber | Sendinblue | |
|---|---|---|---|
| Pricing |
Starting from $10/monthFree:
Trail Days:
Free: Free Trial: One Time Licensing: Subscription: |
Starting from $19.99 / monthFree:
Trail Days:
Free: Free Trial: One Time Licensing: Subscription: |
Starting from $25.00/monthFree:
Trail Days:
Free: Free Trial: One Time Licensing: Subscription: |
| User Reviews | 4 /5Overall ratingValue for money 4Features 4Ease of use 4Customer support 4Likelihood to Recommend 4 |
5 /5Overall ratingValue for money 5Features 5Ease of use 5Customer support 5Likelihood to Recommend 5 |
3 /5Overall ratingValue for money 3Features 3Ease of use 3Customer support 3Likelihood to Recommend 3 |
| Key Feature | |||
| A/B Testing |  | |  |
| API | | | |
| Abandoned Cart Email | | | |
| Activity Dashboard | | | |
| Activity tracking | | | |
| Analytics/ROI Tracking | | | |
| Auto-Responders | | | |
| Automated scheduling | | | |
| Automation workflows | | | |
| Bounce tracking | | | |
| Compare with all features | |||
