Hootsuite Overview

Want a social media platform to manage all your accounts? Well, look no further, as Hootsuite has the answer for you. Created by Ryan Holmes in 2008, this offers a one stop solution for all your online social needs.

Connect your site with a library of channels, links or lists. Keep your content & teams all aligned: you’ll thank Hootsuite for this. If you’re feeling ambitious, why not try the Hootsuite Academy application? It allows you to gain an edge over your rivals with accredited certification. Podcasting & scheduled content are just some of the many features that this niche platform offers its esteemed clients.

With prices starting from a nominal average of $ 20 per month for professional plans, it’s certainly worth looking out. There is a free 30day trial & if you’re content with upto 3 social media profiles & will be using this singly, then it’s completely free!

This all sounds great, however let’s look at some of the concerns users may have using Hootsuite. These are:

User support could do with more polishing: described as partly apathetic by some
Another issue is the expense compared to its competitors. Whilst it may be a good product, it doesn’t appear to offer the best value for money in the online market
Incompatibility with FB: it seems that Hootsuite has a disconnect with a few features of FB, especially when considering insights & engagement

Consequently, Hootsuite is clearly a prominent entity when it comes to the social media management industry. That may be undisputed. However this doesn’t alleviate or negate the fact that it appears pricey for what it offers. Let’s also not forget the FB incompatibility issues…

Hootsuite Features

  • Access control
  • Activity Dashboard
  • API
  • Activity monitoring
  • Approval process control
  • Assignment management
  • Automated scheduling
  • Automatic content scheduling
  • Behavior tracking
  • Bulk scheduling
  • Calendar management
  • Campaign analysis
  • Campaign scheduling
  • Channels performance
  • Manage multiple contributors
  • Mobile alerts
  • Mobile integration
  • Call Monitoring
  • Multi-campaign
  • Optimize delivery
  • Performance appraisal
  • Permission management
  • ROI analytics
  • RSS feeds
  • Real time analytics


Available on: Free, Free Trail, Subscription
  • Starting Price: $49.00/month

  • Trail Days: 30 Days