SocialPilot Overview

If you’ve ever wondered or desired to boost your brand awareness & internet traffic to a site, then Social Pilot is certainly worth considering. Let’s spend a few moments exploring what they do & how it works…

After a trial period, it works out to $ 25 – 30 per month, for which you get:

  • Automated bulk uploading of social media content – what a time saver!
  • Social media analytics to gauge what campaigns really work for you
  • Selective marketing strategic workflow via customisable client portfolios
  • White label brand support (available on dearer Enterprise versions)
  • RSS automation to drive engagement


This is all wonderful until we have a balanced outlook & also realise that:

  • The interface is somewhat muddled & counter-intuitive. Obtaining the requisite information can be cumbersome, not to mention time-consuming
  • Some users report lags in the software with stability issues
  • The free version limits the use to just 3 social media channels (but I guess, that’s a given to an extent)


So in all, a good product to use, especially for deploying to perform the mundane clerical task of social media content uploading in bulk. The time saved gives it its unique selling point: efficiency. The issue is mainly operating the rather confusing interface, at least according to a proportion of users. Let’s hope that Social Pilot continues to hone its product for the time to come. 

SocialPilot Features

  • Audience insights
  • Automated post-scheduling
  • Automated publishing
  • Browser extension
  • Bulk scheduling
  • Client management
  • Content curation
  • Content discovery
  • Content performance
  • Custom feeds
  • Customized posts
  • Multi-account management
  • Native mobile apps
  • Social Inbox
  • Social media analytics
  • Social media calendar
  • Social media connection
  • Social media post tracking
  • Social media team management
  • Social performance management
  • Strategy visualization
  • Task management
  • URL shortening
  • Video support
  • Visual marketing campaigns
  • Visual support


Available on: Free Trail, Subscription
  • Starting Price: $30.00/month

  • Trail Days: 14