Freshworks CRM Overview

Freshworks CRM is an AI-powered chatbot service that seeks to delight customers with its ingenuity. Put simply, it achieves this by utilising an AI platform that assesses consumer intent & applies the following tactics:

  • Harvesting growth engines to improve sales & marketing opportunities
  • Replicating this with intelligence & pattern analysis to engage audiences
  • Synergistic workflow with other apps, such as Google Calendar to organise yourself
  • Bring Your Own Bot: an innovative feature to encourage & promote campaigns based on a custom-built bot to be directly connected to messenger cum email apps for niche sales
  • Innovative IQ to ascertain customer conversations & EQ using NLP to capture keywords

With the positive also comes some negative aspects. Apparently, according to user reports, the mobile-designed apps are virtually inoperable. This is unfortunately compounded by a similar issue with service: frequent downtime, dysfunctional coded AI algorithms & inaccurate analysis report data. Finally, customer support is rated negatively in a surprising significant proportion of cases involving troubled users.

Therefore, Freshworks CRM has tried to revolutionise the conventional approach to AI-based chatbot services. Whilst they do succeed so much that the product has many featured capabilities, it becomes self-limiting with poor practical delivery of such services. This appears to dominate the good points by a measurable extent. Should these be resolved, this package can certainly reach heights in terms of offering powerful tools to drive a business.

Freshworks CRM Features

  • 360° customer view
  • Action-oriented follow ups
  • Activity timeline
  • Advanced lead scoring
  • Appointments, tasks and notes
  • Assign phone numbers
  • Auto lead assignment
  • Auto profile enrichment
  • Automatically log calls
  • Behavior-based segmentation
  • Automation
  • Bulk actions
  • Customized reports
  • Open & click notifications
  • Personalized welcome and voicemail messages
  • Pipeline dashboard
  • Preview reports
  • Mobile integration
  • Lead scoring
  • In-depth customer insights
  • Website and in-app tracking
  • Entire conversation history
  • Tasks & appointments
  • Team segmentation
  • Territory reports
  • Visual sales pipeline
  • Deal status, at a glance
  • Custom views

Pricing

Available on: Free Trail, Subscription
  • Starting Price: ₹2,599/ month

  • Trail Days: 21