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Omnisend Overview

Being an eCommerce marketing automation solution, Omnisend caters to all your customer engagement needs. With their innovative customised approach for niche markets, they certainly are something to write home about. Create pertinent emails & texts. Use their preformatted automation to reactivate customers who have abandoned carts, and create welcome series plus transactional emails. Focus your targeting, based on customer segmentation using behavioral analytics or other criteria. Improve lead conversion rates with personalised properties. Create an omnichannel experience with other correspondence methods, including SMS, push notifications & social media alerts to remain in the game. Various integrations & 24/7 support & complete data sync to quickly get on board.

Omnisend: Top Rated Email and Marketing Automation Platform for Ecommerce

Incentivise visitors to purchase goods or services with sign-up boxes, pop-ups, landing pages, fortune wheel & form reports. Perform data capture with customisable forms to collect specific data & potentially convert them into subscribers. Then transform these subscribers into buyers using the sales funnel. Cross & upsell to promote retention, especially by sourcing their feedback. Visually compose bespoke emails to boost your online presence & automate processes. Track sales via campaign report data metrics & stats. Offer discounts offer codes, coupons, product recommendations, gift boxes & synced ads for subscribers.

Dashboard
Dashboard

However, there can be initial setup issues, automation limitations & lack of templates. Nevertheless, with their great customer experience, at least you have the assurance that the features are backed by decent service.

Omnisend Features

  • 2-Way Messaging
  • AB Testing
  • Auto-Responders
  • CAN SPAM Compliance
  • Contact Management
  • Customizable CTAs
  • Drip Campaigns
  • Dynamic Content
  • eCommerce Management
  • Image Library
  • Landing Pages/Web Forms
  • List Management
  • Mass Texting

Omnisend Plans & Pricing in 2024

Available on: Free
  • Starting Price: $16.00

  • Pricing Module:


    Starting From: 






    $16.00 /month

  • Trial Days: 14 days

Omnisend Reviews

2/5

Overall rating
Excellent
1
Very good
0
Average
4
Poor
0
Terrible
0

Value for money

2

Features

2

Ease of use

2

Customer support

2

Likelihood to Recommend

2/10

Jenna

Rating breakdown

Value for money

Features

Ease of use

Customer support

Likelihood to Recommend

3/10

Disappointing Experience with Omnisend

I recently tried Omnisend for my online store and I was disappointed. The user interface was confusing and hard to navigate. I found the feature set to be limited and didn't have the options I was looking for. The customer support was slow and unhelpful. I had to wait a few days before getting a response. Overall, I would not recommend Omnisend to anyone.

Pro

Cons


Kelsey

Rating breakdown

Value for money

Features

Ease of use

Customer support

Likelihood to Recommend

3/10

Not as great as promised

I've been using Omnisend for a few months now and I'm not overly impressed. The features are nice but not as comprehensive as promised. The customer service is also pretty slow and unhelpful. Overall, I'm not sure I'd recommend this to anyone.

Pro

Nice features

Cons

Slow customer service



Rating breakdown

Value for money

Features

Ease of use

Customer support

Likelihood to Recommend

/10

Pro

Cons


Lily

Rating breakdown

Value for money

Features

Ease of use

Customer support

Likelihood to Recommend

3/10

Not Impressed with Omnisend

I found Omnisend difficult to use and the customer support was unhelpful. The features are not intuitive and the interface is clunky. Overall, I'm not impressed.

Pro

None

Cons

Difficult to use, Unhelpful customer support, Intuitive features, Clunky interface


Arya

Rating breakdown

Value for money

Features

Ease of use

Customer support

Likelihood to Recommend

5/10

Excellent Email Automation Tool

Omnisend is an excellent email automation tool for e-commerce businesses. It offers a wide range of features such as segmentation, automation workflows, and personalization. It is easy to use and has a very intuitive user interface. I love that it integrates with many popular e-commerce platforms like Shopify and Magento. It is very cost-effective and offers great value for money. The customer support team is also very helpful and responsive. All in all, I highly recommend Omnisend for anyone looking for an email automation tool.

Pro

Wide range of features, Easy to use, Cost-effective, Good customer support

Cons

None


Lizbeth

Rating breakdown

Value for money

Features

Ease of use

Customer support

Likelihood to Recommend

3/10

Not a great experience with Omnisend

I found Omnisend's automation feature unreliable.

Pro

Good customer support.

Cons

Unreliable automation feature.



Rating breakdown

Value for money

Features

Ease of use

Customer support

Likelihood to Recommend

/10

Pro

Cons



Rating breakdown

Value for money

Features

Ease of use

Customer support

Likelihood to Recommend

/10

Pro

Cons

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User Reviews

2 /5

Overall rating
Excellent
1
Very good
0
Average
4
Poor
0
Terrible
0

Value for money

2

Features

2

Ease of use

2

Customer support

2

Likelihood to Recommend

2

3 /5

Overall rating
Excellent
3
Very good
1
Average
5
Poor
0
Terrible
0

Value for money

3

Features

3

Ease of use

3

Customer support

3

Likelihood to Recommend

3

3 /5

Overall rating
Excellent
0
Very good
0
Average
5
Poor
0
Terrible
0

Value for money

3

Features

3

Ease of use

3

Customer support

3

Likelihood to Recommend

3
Key Feature
2-Way Messagingcheckremoveremove
A/B Testingremoveremovecheck
AB Testingcheckcheckremove
APIremovecheckremove
Abandoned Cart Emailremoveremovecheck
Activity Dashboardremovecheckremove
Activity trackingremovecheckremove
Alerts/Notificationsremovecheckremove
Analytics/ROI Trackingremovecheckcheck
Auto-Responderscheckcheckcheck
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